If Then: How Simulmatics Corporation Invented the Future.
If-Then-How-Simulmatics.pdf
ISBN: 9781324091127 | 432 pages | 11 Mb
- If Then: How Simulmatics Corporation Invented the Future
- Page: 432
- Format: pdf, ePub, fb2, mobi
- ISBN: 9781324091127
- Publisher: Liveright Publishing Corporation
Ebooks gratis para download If Then: How Simulmatics Corporation Invented the Future
From the best-selling author of These Truths, an “exhilarating” (New York Times Book Review) account of the Cold War origins of our data-mad era.The Simulmatics Corporation, founded in 1959, mined data, targeted voters, accelerated news, manipulated consumers, destabilized politics, and disordered knowledge—decades before Facebook, Amazon, and Cambridge Analytica. Although Silicon Valley likes to imagine that it has no past, the scientists of Simulmatics are almost undoubtedly the long-dead ancestors of Mark Zuckerberg and Elon Musk—or so argues Jill Lepore, distinguished Harvard historian and New Yorker staff writer, in this “hilarious, scathing, and sobering” (David Runciman) account of the origins of predictive analytics and behavioral data science.
How Simulmatics Corporation Invented the Future (Paperback)
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If Then : How the Simulmatics Corporation Invented the Future
If Then : How the Simulmatics Corporation Invented the Future by Jill Lepore.
If Then: How the Simulmatics Corporation Invented the Future
If Then is a fascinating and flawed account of how Simulmatics, a pioneering market research team, prefigured much of contemporary concerns around big data and
'If Then: How the Simulmatics Corporation - Arizona Daily Star
Simulmatics was an early effort in the 1960s to harness computer-drive analytics to predict the behavior of voters and consumers.
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If Then: How the Simulmatics Corporation Invented the Future
If Then: How the Simulmatics Corporation Invented the Future (Hardcover) The Simulmatics Corporation, launched during the Cold War,
If Then: How the Simulmatics Corporation Invented the Future
Sep 15, 2020 — The Simulmatics Corporation, launched during the Cold War, mined data, targeted voters, manipulated consumers, destabilized politics, Publisher: Liveright Publishing CorporationPrice: $28.95 $26.63Type: Hardcover
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